All Episodes
Episodes
How to get featured on hot podcasts
When you become a podcast guest on a hot podcast, you are able to instantly leverage your host’s loyal audience – the audience that your host did the work of building and nurturing.
While the written word is a...
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The Top 3 things you need to do on Linkedin right now
Linkedin is a powerful social media tool, and I estimate 50% of my business income comes from Linkedin.
There are 3 quick things you can do on Linkedin to improve your profile to get more leads instantly.
Check out...
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How to master your public speaking
Public speaking is a key skill for anyone. Whatever the occasion, with the right presentation skills training and coaching you can achieve outstanding results. In this episode you’ll learn how to improve your public...
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How to go live, reach more people, and promote your business
Going live online can be scary, but it’s so powerful if you want to get more engaged followers and leads. When I go regularly go live on Facebook, Linkedin or YouTube,I see an immediate increase in my number of email...
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How to use Linkedin to grow your business
Almost half of my leads come from LinkedIn. Most people don’t know how to take advantage of LinkedIn so they can get more exposure for their business for FREE. In this episode I will take you through some of the easy...
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How to write your bio and elevator pitch
Is your bio attracting clients? A professional bio is a must-have if you want to gain visibility online, through guest blogs, article directories, personal websites and your own blogs. An expert bio should demonstrate...
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How to pitch to the media
So you’ve written your amazing press release, now what? You now need to pitch your story to the media. In this episode I’ll teach you how to pitch your story with confidence so you know how to attract attention from...
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How to write a press release
Stop sending press releases that are going nowhere. Press releases, also known as media releases command attention and gets results. But they need to attract the attention of journalists, because they receive hundreds...
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How to use Public Relations to grow your business
What is Public Relations? How can you use it to benefit your business or career? The answers might surprise you. You’ll discover the top 3 strategies you can use in your business that’ll show you how to land a spot in...
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How to come up with your PR angle
Learn the secrets of the journalism industry! In this episode I will take you through a magical checklist which journalists use to determine whether a story is newsworthy or not. You can use this checklist to write...
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How to reach your target audience through Public Relations
Before you even start with a PR strategy, you need to be clear on exactly who your target audience is. What do they look like? What do they do? How do you find them?In this episode you are going to discover how to...
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Welcome to Perfect PR
Welcome to the first episode of Perfect PR. In this episode I kick off the podcast sharing with you my story. I started out my career as a journalist, working in Sydney in a fast-paced news cycle environment, before I...
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