The ethics of public speaking

In a world inundated with information, the role of professional speakers has become paramount. From boardrooms to international conferences, these individuals hold the power to influence, educate, and inspire. But with great power comes great responsibility. Professional speaking isn't merely about crafting eloquent speeches; it's about upholding ethical standards that ensure credibility, fairness, and respect. Let's explore the ethics of professional speaking and why it's so crucial.

1. Truthfulness and Accuracy

Professional speakers are often seen as experts in their fields. Their words can shape opinions, influence decisions, and even change behaviours. It is, therefore, imperative to prioritise truthfulness and accuracy.

• Fact-checking: Before presenting data, anecdotes, or quotes, a thorough check ensures that the information is accurate. This prevents the spread of misinformation and protects the speaker's credibility.
• Transparency: If there are uncertainties or a potential for bias in presented information, it’s ethical to acknowledge them.

2. Respecting Intellectual Property

It's not uncommon for speakers to reference the works of others, be it a groundbreaking study, a book, or even a simple quote. However, ethics dictate that credit must always be given where it's due.

• Citing sources: Whether it's a direct quote or a paraphrased idea, always cite the original source.
• Avoid plagiarism: It's not just about avoiding copying; it's also about adding unique value and perspective to existing ideas.

3. Recognising Potential Conflicts of Interest

Professional speakers may have affiliations or partnerships with organisations, brands, or other entities. While there's nothing inherently wrong with that, it's essential to avoid conflicts of interest that might compromise objectivity.

• Disclosure: If speaking about a topic where there's a personal or financial interest, it should be disclosed upfront.
• Maintaining objectivity: Even with affiliations, speakers should strive for balanced viewpoints and avoid overtly biassed presentations.

4. Cultural Sensitivity and Inclusion

With global platforms and diverse audiences, professional speakers must be attuned to cultural differences and avoid making generalisations or culturally insensitive remarks.

• Research and awareness: Understand the cultural context of the audience and tailor the speech accordingly.
• Inclusive language: Avoid language that could be discriminatory, offensive, or exclusionary.

5. Consent and Privacy

Sometimes, speakers incorporate personal stories, examples, or case studies into their talks. It's essential to respect the privacy of individuals and organisations.

• Seek permission: Before sharing someone else's story or using a specific case study, it’s ethical to seek consent.
• Anonymize when necessary: If there’s a risk of violating privacy, anonymize the information or use hypotheticals.

6. Openness to Feedback

Just as speakers aim to influence, they too should be open to influence. Feedback – be it praise, critique, or suggestions – can foster growth and enhance credibility.

• Inviting critique: Constructive criticism helps speakers refine their skills and remain grounded.
• Responding graciously: Engaging with feedback in a respectful manner, even if one disagrees, upholds professionalism.

7. Commitment to Continuous Learning

The world is ever-evolving, and so is knowledge. Ethical speakers remain updated in their field, ensuring that their audiences always receive relevant and current information.

• Regular training and research: This ensures that the content is fresh, accurate, and valuable.
• Engaging with peers: Interactions with fellow professionals can offer new perspectives and insights.

Professional speaking extends beyond the delivery of words. It's about the impact those words create, the responsibilities they carry, and the trust they build. By adhering to ethical standards, professional speakers not only elevate their credibility but also contribute to a more informed, respectful, and ethical discourse. After all, in the age of information, integrity is the cornerstone of influence.